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Job Title: Account Director / Business Director - Performance Marketing

Salary: $100.,000 - $140,000 USD + EOY company performance bonus + benefits

Location: Boston, MA or New York City, NY (Hybrid / Remote)

Reports To: Managing Director, Performance Marketing

Employment Type: Full-Time

About the Role

We are seeking a strategic and consultative Account Director / Business Director with deep expertise across Performance Marketing, including Paid Media, Organic Search (SEO), Social Media (Organic and Paid), Influencer Marketing, and Search Marketing. Based in either Boston or New York City, this role is integral in managing and growing key client relationships by delivering innovative marketing solutions that drive measurable results and a high level of customer service to super-service our principal US clients.

You will act as a trusted advisor to our senior clients—offering strategic counsel, translating marketing goals into action, and championing the highest level of service delivery across all performance marketing channels. This is a client-facing role requiring advanced communication skills, a consultative mindset, and a strong understanding of the modern digital marketing landscape with a particular emphasis on Performance Marketing, Paid Search, SEO, Paid Social, Content, Influencer, Data & Analytics, and Creative.

Key Responsibilities

Client Leadership & Strategy

Serve as the primary point of contact for senior client stakeholders, building strong, trust-based relationships.

Lead the strategic development and execution of cross-channel performance marketing programs.

Provide thought leadership across Paid Media (Search, Display, Social), SEO, Influencer Marketing, and Organic Social strategies.

Translate client business objectives into innovative and actionable performance marketing strategies

Lead quarterly business reviews and strategic planning sessions with clients, demonstrating ongoing value and performance.

Consultative Expertise

Act as a high-level consultant to clients, identifying growth opportunities and areas for innovation across the performance marketing ecosystem.

Diagnose marketing challenges and opportunities, delivering data-driven, integrated recommendations.

Guide clients through digital transformation initiatives, including MarTech, audience strategy, media planning, and content optimization.

Account Management & Client Delivery & Satisfaction:

Oversee the successful delivery of campaigns and programs in collaboration with internal channel specialists and execution teams.

Maintain accountability for overall client satisfaction, business performance, and account growth.

Ensure campaigns are executed on time, within budget, and aligned with strategic objectives.

Monitor performance and proactively identify optimization opportunities.

Lead and mentor a high-performing cross-functional team, ensuring excellence in service delivery and strategic thinking.

Collaborate with internal teams across Performance Marketing, Paid Search, SEO, Paid Social, Content, Influencer, Data & Analytics, and Creative.

Foster a positive, inclusive team culture with a focus on innovation, agility, and continuous improvement.

Identify upsell and cross-sell opportunities to expand client engagements.

Support new business development efforts when required, including proposal development and pitch presentations.

Stay ahead of industry trends and emerging technologies, ensuring clients are leveraging cutting-edge solutions.

Qualifications & Experience

5 - 8 + years of experience in digital marketing, preferably in a performance marketing agency or consulting environment.

Proven track record in leading large-scale, integrated marketing programs across Performance Marketing, Paid Media, SEO, Social, and Influencer channels.

Strong strategic and analytical mindset with experience advising senior-level clients on complex marketing challenges.

Exceptional account management skills with a history of growing and retaining high-value client relationships.

Adept at balancing strategic thinking with hands-on problem-solving and executional oversight.

Experience working with cross-functional internal teams and external vendors or partners.

Strong commercial acumen and understanding of media, measurement, and ROI modeling.

Excellent verbal and written communication skills with the ability to simplify complex ideas.

What Success Looks Like

You are seen by clients as a trusted partner and strategic advisor.

You drive measurable results through high-impact marketing programs.

You foster a high-performing, collaborative team environment.

You identify and convert growth opportunities into tangible business value.

You lead with curiosity, integrity, and a passion for innovation.

Why Join Our Client?

We are a dynamic, forward-thinking agency committed to delivering excellence in digital marketing. This is a unique opportunity to join a growing Performance Marketing team with high visibility, access to diverse clients, and the ability to influence strategic direction. You’ll work alongside some of the industry’s top talent, in an environment that fosters innovation, collaboration, and continuous growth.

Location Requirement

This is a position based in Boston or New York City, with regular in-person client meetings and team collaboration expected

Seniority level Seniority level Associate

Employment type Employment type Full-time

Job function Job function Advertising, Strategy/Planning, and Marketing

Industries Marketing Services, Advertising Services, and Technology, Information and Media

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Qualifications

This is a client-facing role requiring advanced communication skills, a consultative mindset, and a strong understanding of the modern digital marketing landscape with a particular emphasis on Performance Marketing, Paid Search, SEO, Paid Social, Content, Influencer, Data & Analytics, and Creative
5 - 8 + years of experience in digital marketing, preferably in a performance marketing agency or consulting environment
Proven track record in leading large-scale, integrated marketing programs across Performance Marketing, Paid Media, SEO, Social, and Influencer channels
Strong strategic and analytical mindset with experience advising senior-level clients on complex marketing challenges
Exceptional account management skills with a history of growing and retaining high-value client relationships
Adept at balancing strategic thinking with hands-on problem-solving and executional oversight
Experience working with cross-functional internal teams and external vendors or partners
Strong commercial acumen and understanding of media, measurement, and ROI modeling
Excellent verbal and written communication skills with the ability to simplify complex ideas
You are seen by clients as a trusted partner and strategic advisor
You drive measurable results through high-impact marketing programs
You foster a high-performing, collaborative team environment
You identify and convert growth opportunities into tangible business value
You lead with curiosity, integrity, and a passion for innovation
Seniority level Seniority level Associate
Senior Director, Operations and Strategy Director, Business Development - East Coast Managing Director, Industrials & Manufacturing Director Of Business Development- Senior Living (Food Service Management) United States $125,000 - $175,000 3 days ago
Associate Director/Director Strategic Analytics and Operations Associate Director, Strategic Planning and Business Operations Cambridge, MA $124,500 - $206,000 2 weeks ago

Benefits

Salary: $100.,000 - $140,000 USD + EOY company performance bonus + benefits

Responsibilities

Reports To: Managing Director, Performance Marketing
You will act as a trusted advisor to our senior clients—offering strategic counsel, translating marketing goals into action, and championing the highest level of service delivery across all performance marketing channels
Serve as the primary point of contact for senior client stakeholders, building strong, trust-based relationships
Lead the strategic development and execution of cross-channel performance marketing programs
Provide thought leadership across Paid Media (Search, Display, Social), SEO, Influencer Marketing, and Organic Social strategies
Translate client business objectives into innovative and actionable performance marketing strategies
Lead quarterly business reviews and strategic planning sessions with clients, demonstrating ongoing value and performance
Act as a high-level consultant to clients, identifying growth opportunities and areas for innovation across the performance marketing ecosystem
Diagnose marketing challenges and opportunities, delivering data-driven, integrated recommendations
Guide clients through digital transformation initiatives, including MarTech, audience strategy, media planning, and content optimization
Oversee the successful delivery of campaigns and programs in collaboration with internal channel specialists and execution teams
Maintain accountability for overall client satisfaction, business performance, and account growth
Ensure campaigns are executed on time, within budget, and aligned with strategic objectives
Monitor performance and proactively identify optimization opportunities
Lead and mentor a high-performing cross-functional team, ensuring excellence in service delivery and strategic thinking
Collaborate with internal teams across Performance Marketing, Paid Search, SEO, Paid Social, Content, Influencer, Data & Analytics, and Creative
Foster a positive, inclusive team culture with a focus on innovation, agility, and continuous improvement
Identify upsell and cross-sell opportunities to expand client engagements
Support new business development efforts when required, including proposal development and pitch presentations
Stay ahead of industry trends and emerging technologies, ensuring clients are leveraging cutting-edge solutions

Business Director (Digital Marketing Agency) at Ultimate Asset Boston, MA

Job Type