About the Role

We are seeking a data-driven and creative SEO Specialist to join our e-commerce team. You will be responsible for optimizing our website and content to improve search engine rankings, increase organic traffic, and drive user engagement. You will work closely with content creators, developers, and marketing strategists to implement best practices and drive measurable results.

Key Responsibilities

Develop and implement effective SEO strategies (on-page, off-page, and technical)
Conduct keyword research and competitive analysis to identify growth opportunities
Optimize website content, metadata, headings, and images for search engines
Monitor and improve page speed, crawlability, indexing, and technical SEO elements
Perform regular SEO audits and provide actionable recommendations
Build high-quality backlinks through outreach, partnerships, and content marketing
Track and report performance metrics using tools like Google Analytics, Google Search Console, and SEMrush/Ahrefs
Stay updated on SEO trends, algorithm updates, and emerging tools/technologies

Requirements

3+ years of proven SEO experience
Strong understanding of search engine algorithms and ranking factors
Experience with SEO tools such as Google Search Console, SEMrush, Ahrefs, Screaming Frog, Moz, etc.
Proficient in website analytics tools (e.g., Google Analytics, GA4)Familiarity with HTML, CSS, and website content management systems (e.g., WordPress, Shopify)
Excellent analytical, problem-solving, and communication skills
Ability to work independently and collaborate with cross-functional teams

Preferred Qualifications

Experience with local SEO and international SEO strategies
Experience with GEO Strategies
Knowledge of technical SEO aspects like schema markup, XML sitemaps, and canonicalization
Familiarity with paid search (PPC) campaigns and integration with organic strategy

Why Work With Us?

Competitive salary
Flexible working hours
Professional development opportunities

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Search Engine Optimization Specialist

Search Engine Optimization Specialist