Manager, Growth Marketing - Life SciencesJoin to apply for theManager, Growth Marketing - Life Sciencesrole atGreenfield Global

Manager, Growth Marketing - Life SciencesJoin to apply for theManager, Growth Marketing - Life Sciencesrole atGreenfield Global

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Job Title : Manager, Growth Marketing - Life Sciences

Department : Marketing

Reporting to : Director, Growth Marketing - Life Sciences

Location:Remote

About The Role

We are seeking a strategic and execution-focusedManager, Growth Marketing - Life Sciencesto help drive awareness, trust, and growth within our pharmaceutical and life sciences segment. This role is ideal for a marketer who thrives on turning strategy into action, driving demand, and delivering measurable results.

As a key member of the Life Sciences marketing team, you will be the tactical engine behind our global marketing campaigns - developing and executing programs that engage decision-makers across the buyer journey. You’ll work closely with cross-functional teams and global colleagues to develop a unified global strategy across channels. This role requires a deep understanding of the life sciences ecosystem, particularly from the perspective of a vendor or service provider supporting pharmaceutical and biopharmaceutical manufacturing. You will help shape how our brand is perceived by customers and partners and play a critical role in building thought leadership and trust in the market. If you are passionate about science, marketing, and making a real impact, this is your opportunity to grow with a company that is dedicated to Life Sciences innovation.

Who We Are

Since 1989, Greenfield Global has been the leading supplier of high-purity alcohols, specialty solvents, custom blended solutions, and fuel ethanol to businesses worldwide.

Greenfield’s primary markets are life science (including pharma/biopharma and medical devices), food, flavor, fragrance, personal care, beverage alcohols, industrials, and renewable fuels. Annually, the company fulfills over 35,000 orders in more than 50 countries through its extensive global supply chain.

Greenfield’s low-carbon ethanol helps industries reduce their carbon emissions and meet environmental objectives. Our team of researchers and engineers continue to lead innovation in sustainable energy and chemicals, including green hydrogen, green methanol, sustainable aviation fuel, and renewable natural gas.

Job Responsibilities

Campaign Execution: Identify, plan, and execute integrated marketing campaigns across digital, content, events, and ABM channels to drive awareness and qualified leads

Customer Growth Marketing: Implement loyalty, cross-sell and expansion activities through sales, customer service, and digital channels

Content Development: Collaborate on the creation of compelling content and sales enablement materials tailored to buyer personas and stages of the funnel

Lead Nurturing: Support mid- and lower-funnel programs to accelerate lead conversion and customer expansion

Performance Optimization: Assess campaign performance, report on KPIs, and optimize based on insights and feedback

Cross-Functional Collaboration: Work closely with sales, product, and marketing communications teams to ensure cohesive messaging and seamless execution

Market Insight: Stay current on life sciences trends, customer needs, and competitive activity to inform marketing strategies

Your Experience Should Include

Experience marketing products, solutions, and/or services to pharma/biopharma manufacturing decision makers is required

5+ years of experience in marketing roles, specifically with demand generation, product marketing, and/or product management functions

Scientific or chemistry-related technical background is a plus

Experience developing and executing marketing initiatives to increase MQLs, SQLs and expansion sales

Specific experience with modern account-based marketing platforms, techniques and tactics

Experience leveraging AI to improve marketing results

Excellent communication and project management skills

Experience working to drive growth in collaboration with sales organizations and delivering sales enablement tools and strategies

Total Compensation & Care

Base salary dependent on experience and demonstrated performance

Formal and informal training opportunities

Comprehensive health and dental benefits

Income protection: short- and long-term disability coverage, life insurance, paid personal sick time

Vacation time exceeding industry standards

Company funded retirement savings program with individual contribution opportunities

Meaningful and challenging work

Curated intentional culture focused on growth and development, engagement, and communication

Why Join Greenfield?

We innovate, collaborate, and work with purpose. Our mission is to unlock the potential of people, partnerships, and nature to accelerate sustainable solutions for the health of the planet, and our work has a positive impact on the environment around the world.

Are you passionate about creating exceptional customer experiences, thriving in a culture of innovation, and driving sustainable solutions? At Greenfield, you’ll join a high-performance team dedicated to making a positive impact on the planet while advancing your career.

With offices in the U.S., Canada, and Ireland, Greenfield Global is family-owned and operated and has been awarded “Canada’s Best Managed Companies” Platinum-level designation since 2015.

Core Principles

Innovation: We are constantly seizing opportunities to develop new products, processes and methods to meet the diverse and demanding requirements of our customers.

Collaboration: We are part catalyst, part collaborator. We work with partners to get the most out of our existing products, and to develop custom solutions for our customer requirements.

Responsibility: Our commitment to give back to local communities in the US and Canada goes beyond the bottom line. We give back to the planet by processing renewable resources into low carbon fuels and chemicals.

Agility: Our team is not only fast, we have the flexibility and creativity to pivot with customer needs to develop custom-made, on-time solutions.

Discipline: At every plant, and for every customer, for every shipment, we put quality first. We operate a tight, transparent supply chain while meeting the highest regulatory standards.

Greenfield Global USA, Inc. is an equal opportunity employer that is committed to providing a workplace free from harassment and discrimination. All qualified applicants for employment will be considered without regard to race, color, religion, sex, sexual orientation, marital or domestic partner status, gender identity or expression, pregnancy, age, national origin, ancestry, disability status, genetic information, veteran status, or any other legally protected characteristic.

Seniority levelSeniority level Mid-Senior level

Employment typeEmployment type Full-time

Job functionJob function Marketing

Industries Manufacturing, Pharmaceutical Manufacturing, and Chemical Manufacturing

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Qualifications

Market Insight: Stay current on life sciences trends, customer needs, and competitive activity to inform marketing strategies
Experience marketing products, solutions, and/or services to pharma/biopharma manufacturing decision makers is required
5+ years of experience in marketing roles, specifically with demand generation, product marketing, and/or product management functions
Experience developing and executing marketing initiatives to increase MQLs, SQLs and expansion sales
Specific experience with modern account-based marketing platforms, techniques and tactics
Experience leveraging AI to improve marketing results
Excellent communication and project management skills
Experience working to drive growth in collaboration with sales organizations and delivering sales enablement tools and strategies
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Benefits

Total Compensation & Care
Base salary dependent on experience and demonstrated performance
Formal and informal training opportunities
Comprehensive health and dental benefits
Income protection: short- and long-term disability coverage, life insurance, paid personal sick time
Vacation time exceeding industry standards
Company funded retirement savings program with individual contribution opportunities

Responsibilities

This role is ideal for a marketer who thrives on turning strategy into action, driving demand, and delivering measurable results
As a key member of the Life Sciences marketing team, you will be the tactical engine behind our global marketing campaigns - developing and executing programs that engage decision-makers across the buyer journey
You’ll work closely with cross-functional teams and global colleagues to develop a unified global strategy across channels
This role requires a deep understanding of the life sciences ecosystem, particularly from the perspective of a vendor or service provider supporting pharmaceutical and biopharmaceutical manufacturing
You will help shape how our brand is perceived by customers and partners and play a critical role in building thought leadership and trust in the market
Campaign Execution: Identify, plan, and execute integrated marketing campaigns across digital, content, events, and ABM channels to drive awareness and qualified leads
Customer Growth Marketing: Implement loyalty, cross-sell and expansion activities through sales, customer service, and digital channels
Content Development: Collaborate on the creation of compelling content and sales enablement materials tailored to buyer personas and stages of the funnel
Lead Nurturing: Support mid- and lower-funnel programs to accelerate lead conversion and customer expansion
Performance Optimization: Assess campaign performance, report on KPIs, and optimize based on insights and feedback
Cross-Functional Collaboration: Work closely with sales, product, and marketing communications teams to ensure cohesive messaging and seamless execution
We work with partners to get the most out of our existing products, and to develop custom solutions for our customer requirements
Experts add insights directly into each article, started with the help of AI.#J-18808-Ljbffr

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Manager, Growth Marketing - Life Sciences