Lead Generation Specialist - USA & Canada (Recruitment Industry)

Location: Iselin, NJ

Employment Type: Full-Time

Veracity Software Inc. is a leading recruitment firm specializing in specific industries, e.g., IT, Healthcare, Finance, Engineering, Pharma, etc.. We focus on connecting top-tier candidates with companies across the United States, Canada and India.

We are currently seeking a dynamic and results-driven Lead Generation Specialist to join our team. This role is essential in identifying and generating high-quality leads for our recruiters and helping us expand our client base.

Key Responsibilities

Lead Research and Identification

Use a variety of tools, such as LinkedIn Sales Navigator, Indeed, Monster, and other recruitment platforms, to research and identify potential clients (companies looking to hire).

Conduct market research to find new business opportunities in various industries and geographic locations within the USA.

Lead Qualification

Qualify leads based on key criteria, including company size, industry, and hiring needs.

Ensure that the leads are aligned with the recruitment services offered by the company.

Cold Outreach

Initiate contact with prospects through cold calling, email campaigns, and outreach via social media (LinkedIn, Twitter, etc.) to generate interest.

Build relationships with HR professionals, talent acquisition teams, and other decision-makers to qualify them as potential clients.

Client And Candidate Engagement

Maintain strong communication with potential clients and candidates, nurturing them throughout the lead generation process.

Set up meetings between qualified leads and the sales or recruitment team to move leads further down the funnel.

Collaboration With Sales/Recruitment Teams

Work closely with sales and recruitment consultants to understand client needs and deliver high-quality leads.

Provide feedback and insights from the lead generation process to continuously refine outreach strategies and improve the quality of leads.

Reporting And Analytics

Track and report on lead generation performance, including conversion rates, outreach success, and overall lead quality.

Regularly analyze and optimize lead generation strategies to ensure maximum effectiveness.

Required Skills And Qualifications

Experience: At least 2 years of experience in lead generation, business development, or a related role (preferably in recruitment or staffing). Familiarity with B2B sales and the recruitment industry is a plus.

Lead Generation Tools: Proficiency in tools like LinkedIn Sales Navigator etc.

Communication Skills: Strong written and verbal communication skills, with the ability to engage potential clients and candidates in meaningful conversations.

Organizational Skills: Strong time management and organizational skills to handle multiple leads and campaigns simultaneously.

Preferred Qualifications

Recruitment Knowledge: Experience in recruitment or staffing, especially working in niches like IT, healthcare, engineering, Pharma and finance.

Sales Experience: Experience working in a sales or business development capacity within a recruitment or staffing firm is highly desirable.

If you are a motivated self-starter with a passion for lead generation and recruitment, we encourage you to apply!

Qualifications

Experience: At least 2 years of experience in lead generation, business development, or a related role (preferably in recruitment or staffing)
Lead Generation Tools: Proficiency in tools like LinkedIn Sales Navigator etc
Communication Skills: Strong written and verbal communication skills, with the ability to engage potential clients and candidates in meaningful conversations
Organizational Skills: Strong time management and organizational skills to handle multiple leads and campaigns simultaneously
Recruitment Knowledge: Experience in recruitment or staffing, especially working in niches like IT, healthcare, engineering, Pharma and finance

Responsibilities

This role is essential in identifying and generating high-quality leads for our recruiters and helping us expand our client base
Use a variety of tools, such as LinkedIn Sales Navigator, Indeed, Monster, and other recruitment platforms, to research and identify potential clients (companies looking to hire)
Conduct market research to find new business opportunities in various industries and geographic locations within the USA
Qualify leads based on key criteria, including company size, industry, and hiring needs
Ensure that the leads are aligned with the recruitment services offered by the company
Initiate contact with prospects through cold calling, email campaigns, and outreach via social media (LinkedIn, Twitter, etc.)
to generate interest
Build relationships with HR professionals, talent acquisition teams, and other decision-makers to qualify them as potential clients
Client And Candidate Engagement
Maintain strong communication with potential clients and candidates, nurturing them throughout the lead generation process
Set up meetings between qualified leads and the sales or recruitment team to move leads further down the funnel
Collaboration With Sales/Recruitment Teams
Work closely with sales and recruitment consultants to understand client needs and deliver high-quality leads
Provide feedback and insights from the lead generation process to continuously refine outreach strategies and improve the quality of leads
Reporting And Analytics
Track and report on lead generation performance, including conversion rates, outreach success, and overall lead quality
Regularly analyze and optimize lead generation strategies to ensure maximum effectiveness

Lead Generation Specialist / BDM - USA & Canada (Recruitment Industry)

Job Type