Summary

Imagine what you could do here! The people here at Apple don't just create products - they build the kind of wonder that's revolutionized entire industries. It's the diversity of those people and their ideas that inspires the innovation that runs through everything we do, from amazing technology to industry-leading environmental efforts. At Apple, inclusion is a shared responsibility, and we work together to foster a culture where everyone belongs and is inspired to do their best work.

Here on the Apple Store Online team, we are responsible for Apple's largest store. Our main goal is to deliver a magical, personal digital experience where customers can shop, buy and learn everything Apple, wherever they are. Each customer should feel like they are our only customer and our job is to set the bar for the experience they receive. To run such an extraordinary store, it takes extraordinary people, and we are looking for someone to help us do extraordinary things.

The Global Digital Experience and Expansion team defines and evolves the strategic vision and end-to-end customer experience for apple.com, the Apple Store app, and global expansion of Apple's online store. As part of the team, you'll be focused on evolving our digital experience strategy and initiatives and optimizing the current shopping experience for accessories and aspiring hero lines of business. You will work to innovate, elevate, and expand our digital store platforms and create best-in-class experiences for our customers.

Description

This role will build the strategic vision, innovate on new shopping experiences, and evolve the customer journey for Apple Store Online.

Help us grow some of Apple Retail's fast growing and emerging product lines, overseeing the end-to-end planning and program management of numerous initiatives to create a cohesive shopping experience. You will develop multiyear experience strategies to support Apple broader priorities.
Define the end-to-end digital customer journey on how customers navigate, learn, shop, configure, and purchase Apple brand and third party Accessories, Audio and Home products from the Apple Store online, the Apple Store App, and other digital platforms.
Responsible for the commercial performance of specific product lines and/or customer journeys.
Continually optimize the customer's shopping experience through data analysis, customer insights, A/B testing, and usability testing. Identify data-driven insights and synthesize conclusions into actionable recommendations.
Author and present creative briefs and presentations to mobilize cross functional partners to support business priorities, opportunities, and performance improvements.
Develop, manage, and socialize digital commerce initiatives from conception and ideation through prototyping and testing.
Develop strong cross-functional relationships and communicate tailored updates and narratives to senior leadership.

Qualifications

Continually optimize the customer's shopping experience through data analysis, customer insights, A/B testing, and usability testing

Responsibilities

As part of the team, you'll be focused on evolving our digital experience strategy and initiatives and optimizing the current shopping experience for accessories and aspiring hero lines of business
You will work to innovate, elevate, and expand our digital store platforms and create best-in-class experiences for our customers
This role will build the strategic vision, innovate on new shopping experiences, and evolve the customer journey for Apple Store Online
Help us grow some of Apple Retail's fast growing and emerging product lines, overseeing the end-to-end planning and program management of numerous initiatives to create a cohesive shopping experience
You will develop multiyear experience strategies to support Apple broader priorities
Define the end-to-end digital customer journey on how customers navigate, learn, shop, configure, and purchase Apple brand and third party Accessories, Audio and Home products from the Apple Store online, the Apple Store App, and other digital platforms
Responsible for the commercial performance of specific product lines and/or customer journeys
Identify data-driven insights and synthesize conclusions into actionable recommendations
Author and present creative briefs and presentations to mobilize cross functional partners to support business priorities, opportunities, and performance improvements
Develop, manage, and socialize digital commerce initiatives from conception and ideation through prototyping and testing
Develop strong cross-functional relationships and communicate tailored updates and narratives to senior leadership

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