As the Social Media Coordinator , you will be responsible for managing and enhancing Hanna Imports' online presence. Your primary focus will be to ensure brand consistency, increase customer engagement, respond to online reviews, and contribute to dealership growth through strategic and impactful social media initiatives.

Key Responsibilities

Google Business Profiles : Manage and optimize Google Profiles for all Hanna Imports locations.

Strategy Development : Create and implement a cohesive social media strategy aligned with overall business goals.

Content Creation : Produce and share original, engaging content including text, photos, videos, and dealership news.

Performance Monitoring : Track SEO and web traffic metrics to improve reach and visibility.

Reputation Management : Respond promptly and professionally to customer reviews across all digital platforms.

Cross-Department Collaboration : Work closely with Sales, BDC, and Service teams to ensure unified messaging.

Brand Presentation : Maintain consistent branding across social accounts (profile photos, banners, layouts).

Campaign Execution : Propose and lead social media campaigns to increase brand awareness and audience engagement.

Sales Team Support

Create professional Facebook and Instagram business profiles for each salesperson.

Coach and support sales staff to ensure they post a minimum of 10 times per month on their business profiles.

Training & Onboarding : Assist with onboarding new sales team members by:

Setting up business profiles.

Training them on social media expectations and best practices.

Trend Awareness : Stay informed on current trends, tools, and emerging technologies in social media marketing.

Qualifications High school diploma or equivalent (Associate's or Bachelor's degree in Marketing, Communications, or related field preferred)

1+ year of experience in social media, marketing, or content creation (internships or freelance work accepted)

Familiarity with platforms including Facebook, Instagram, TikTok, and Google Business Profiles

Basic knowledge of SEO and web traffic metrics

Strong writing, editing, and communication skills

Experience with tools like Canva, CapCut, or Adobe Creative Suite is a plus

Highly organized with good time management and attention to detail

Ability to work independently and collaborate with multiple departments

Positive attitude, coachable, and eager to learn in a fast-paced environment

What We Offer: Competitive salary and performance-based bonuses

Comprehensive benefits package (health, dental, vision, 401k)

Paid time off and holidays

Opportunities for career advancement

A dynamic and supportive work environment

Consistent schedule: Monday-Friday, 8:00 AM - 5:00 PM

Apply Today!

If you're ready to take your career to the next level, we'd love to hear from you. Submit your resume and a brief cover letter outlining your qualifications and interest in the role.

Qualifications

1+ year of experience in social media, marketing, or content creation (internships or freelance work accepted)
Familiarity with platforms including Facebook, Instagram, TikTok, and Google Business Profiles
Basic knowledge of SEO and web traffic metrics
Strong writing, editing, and communication skills
Highly organized with good time management and attention to detail
Ability to work independently and collaborate with multiple departments
Positive attitude, coachable, and eager to learn in a fast-paced environment

Benefits

What We Offer: Competitive salary and performance-based bonuses
Comprehensive benefits package (health, dental, vision, 401k)
Paid time off and holidays
Opportunities for career advancement
A dynamic and supportive work environment

Responsibilities

As the Social Media Coordinator , you will be responsible for managing and enhancing Hanna Imports' online presence
Your primary focus will be to ensure brand consistency, increase customer engagement, respond to online reviews, and contribute to dealership growth through strategic and impactful social media initiatives
Google Business Profiles : Manage and optimize Google Profiles for all Hanna Imports locations
Strategy Development : Create and implement a cohesive social media strategy aligned with overall business goals
Content Creation : Produce and share original, engaging content including text, photos, videos, and dealership news
Performance Monitoring : Track SEO and web traffic metrics to improve reach and visibility
Reputation Management : Respond promptly and professionally to customer reviews across all digital platforms
Cross-Department Collaboration : Work closely with Sales, BDC, and Service teams to ensure unified messaging
Brand Presentation : Maintain consistent branding across social accounts (profile photos, banners, layouts)
Campaign Execution : Propose and lead social media campaigns to increase brand awareness and audience engagement
Create professional Facebook and Instagram business profiles for each salesperson
Coach and support sales staff to ensure they post a minimum of 10 times per month on their business profiles
Training & Onboarding : Assist with onboarding new sales team members by:
Setting up business profiles
Training them on social media expectations and best practices
Trend Awareness : Stay informed on current trends, tools, and emerging technologies in social media marketing
Consistent schedule: Monday-Friday, 8:00 AM - 5:00 PM

Social Media Coordinator Job at Hanna Imports in Raleigh

Job Type