Sales & Marketing Analyst job at CleanChoice Energy. Washington DC. About

CleanChoice Energy, a national renewable energy company that empowers people and businesses to cut emissions and live cleaner, heal thier lives, is seeking a Sales & Marketing Analyst to join our growing team. This is a unique opportunity to join a mission driven organization transforming the U.S. electricity market by switching homes and businesses to 100% clean, pollution-free energy.

Job Description

This role will be focused on improving our data-driven approach to sales, marketing, and pricing through advanced analytics and robust reporting. We are looking for someone who is highly analytical, data-driven and passionate about making an impact. In this role, you will be responsible for conducting analyses and creating reporting to help the Sales and Marketing teams manage performance and drive growth. This position will report to the Director of Pricing & Marketing Analytics and be fully dedicated to supporting the Sales and Marketing teams.

Responsibilities

Marketing & Sales Analytics:
Analyze the performance of customer acquisition and retention programs, across multiple channels, including but not limited to digital (search, social, email, display/video advertising), online and offline partnerships, direct mail, and sales (indirect, in-person, call center).
Create, update, and maintain various weekly/monthly reporting packages and dashboards for marketing and business leadership.
Support initiatives including customer acquisition cost optimization, attribution and media mix modeling, audience segmentation, and retention reporting.
Pricing Analytics
Update/automate, clearly document, & proactively identify pricing opportunities for retail pricing processes.
Track and monitor changes/trends for Price to Compare, Costs of Goods, & pricing over time.
Partner closely with Wholesale and Finance on input costs (energy, RECs, etc).
Coordinate with Sales and Marketing teams (channel managers, lifecycle marketing) to support marketing campaigns and sales efforts.
Collaboration and Innovation
Work with business leaders to define and scope reporting/pricing needs and translate needs into dataset/reporting requirements.
Work collaboratively with Business Intelligence counterparts to centralize, streamline, and test new data sources/analytics.
Develop data-driven insights to drive innovation enabling more real-time strategic decision making.
Present findings and insights to business stakeholders as needed.

Qualifications and Skills

Degree in business, marketing, economics, statistics, engineering, or a related field preferred, but not required depending on experience.
Understanding of different data sources in an analytical data environment (Google Analytics, Facebook, Segment, Braze, Salesforce).
Familiarity with marketing/general business KPIs and measurement
Interest in learning SQL/Snowflake, Domo/Reporting platforms, Microsoft Excel required. Current experience with analytical tools a plus.
Ability to collaborate effectively with Sales & Marketing teams, Business Intelligence Leads, and Data Engineers.
Prior energy experience is preferred, but not required.

Compensation

This position offers an annual base salary range of $75,000 - $90,000, an incentive plan, and a robust benefits package.

Work Environment

Hybrid Work (office + home)

How to Apply

CleanChoice Energy is an Equal Opportunity Employer. Our staff's diverse, multidisciplinary background drives our success, and we are committed to ensuring that all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, or any other characteristic protected by law. To apply, please submit a resume and cover letter via .

Qualifications

We are looking for someone who is highly analytical, data-driven and passionate about making an impact
Understanding of different data sources in an analytical data environment (Google Analytics, Facebook, Segment, Braze, Salesforce)
Familiarity with marketing/general business KPIs and measurement
Interest in learning SQL/Snowflake, Domo/Reporting platforms, Microsoft Excel required
Ability to collaborate effectively with Sales & Marketing teams, Business Intelligence Leads, and Data Engineers

Benefits

This position offers an annual base salary range of $75,000 - $90,000, an incentive plan, and a robust benefits package

Responsibilities

This role will be focused on improving our data-driven approach to sales, marketing, and pricing through advanced analytics and robust reporting
In this role, you will be responsible for conducting analyses and creating reporting to help the Sales and Marketing teams manage performance and drive growth
This position will report to the Director of Pricing & Marketing Analytics and be fully dedicated to supporting the Sales and Marketing teams
Marketing & Sales Analytics:
Analyze the performance of customer acquisition and retention programs, across multiple channels, including but not limited to digital (search, social, email, display/video advertising), online and offline partnerships, direct mail, and sales (indirect, in-person, call center)
Create, update, and maintain various weekly/monthly reporting packages and dashboards for marketing and business leadership
Support initiatives including customer acquisition cost optimization, attribution and media mix modeling, audience segmentation, and retention reporting
Pricing Analytics
Update/automate, clearly document, & proactively identify pricing opportunities for retail pricing processes
Track and monitor changes/trends for Price to Compare, Costs of Goods, & pricing over time
Partner closely with Wholesale and Finance on input costs (energy, RECs, etc)
Coordinate with Sales and Marketing teams (channel managers, lifecycle marketing) to support marketing campaigns and sales efforts
Collaboration and Innovation
Work with business leaders to define and scope reporting/pricing needs and translate needs into dataset/reporting requirements
Work collaboratively with Business Intelligence counterparts to centralize, streamline, and test new data sources/analytics
Develop data-driven insights to drive innovation enabling more real-time strategic decision making
Present findings and insights to business stakeholders as needed

Sales & Marketing Analyst at CleanChoice Energy Washington DC

Job Type