Director of Digital Product and Marketing (eCommerce)

PPG Industries

Pittsburgh Pennsylvania

The Director of Digital Product and Marketing will spearhead the development and transformation of our customer digital experience ecosystem. This leadership role combines strategic vision with operational excellence to ensure the alignment of digital product and marketing initiatives with overall business goals.

Key Responsibilities

Strategic and Operational Leadership

Develop and execute comprehensive digital product roadmaps encompassing e commerce, websites, mobile, digital marketing, analytics, and customer tools.
Collaborate with business, marketing, and sales leaders to modernize go-to-market channel strategies.
Design user-centric features and experiences using personas and journey mapping techniques.
Define and track annual KPIs to measure business impact and drive continuous improvement.
Oversee quarterly program increment planning, ensuring alignment of product scope with business objectives.

Team and Vendor Management

Lead a cross-functional marketing team, executing strategies such as SEO optimization for demand generation.
Manage relationships with software vendors and partners to deliver a seamless digital customer experience.
Foster collaboration across software development, program management, and product management teams to ensure timely delivery of roadmap milestones.

Budget and Resource Management

Oversee annual budgeting and capital funding processes.
Direct and mentor a team of managers, fostering professional growth and ensuring high team performance.

Qualifications

Bachelor's degree in a relevant field.
8+ years of operational management experience in a large global organization.
5+ years of experience driving business transformation projects with capital expenditures exceeding $1M.
5+ years of experience leading complex digital and ecommerce programs with budgets exceeding $5M.
Proven ability to bridge the gap between business stakeholders and technical teams, ensuring seamless collaboration.
Proficiency in Agile methodologies, with a focus on prioritizing features and technologies that drive business outcomes.
Expertise in customer journey mapping and human-centered design methodologies to enhance customer experience.
Demonstrated ability to manage ambiguity, resolve conflicts, and prioritize effectively in high-pressure situations.

Skills and Competencies

Strong leadership and communication skills to influence diverse stakeholders.
Analytical mindset with a results-driven approach to problem-solving.
Deep understanding of digital marketing, ecommerce ecosystems, and customer engagement strategies.

#LI-JR1

About us

Here at PPG we make it happen, and we seek candidates of the highest integrity and professionalism who share our values, with the commitment and drive to strive today to do better than yesterday – everyday.

PPG: WE PROTECT AND BEAUTIFY THE WORLD™

Through leadership in innovation, sustainability and color, PPG helps customers in industrial, transportation, consumer products, and construction markets and aftermarkets to enhance more surfaces in more ways than does any other company. To learn more, visit www.ppg.com and follow @ PPG on Twitter.

The PPG Way

Every single day at PPG

We partner with customers to create mutual value.

We are "One PPG" to the world.

We trust our people every day, in every way.

We make it happen.

We run it like we own it.

We do better today than yesterday – everyday.

PPG provides equal opportunity to all candidates and employees. We offer an opportunity to grow and develop your career in an environment that provides a fulfilling workplace for employees, creates an environment for continuous learning, and embraces the ideas and diversity of others. All qualified applicants will receive consideration for employment without regard to sex, pregnancy, race, color, creed, religion, national origin, age, disability status, marital status, veteran status, sexual orientation, gender identity or expression. If you need assistance to complete your application due to a disability, please email recruiting@ppg.com.

PPG values your feedback on our recruiting process. We encourage you to visit Glassdoor.com and provide feedback on the process, so that we can do better today than yesterday.

Benefits will be discussed with you by your recruiter during the hiring process.

Le fasce retributive e i benefit di PPG possono variare in base alla località, il che ci consente di retribuire i dipendenti in modo competitivo in diversi mercati geografici. PPG prende in considerazione diversi fattori nelle decisioni sulle retribuzioni, tra cui, a titolo esemplificativo ma non esaustivo, competenze, esperienza e formazione, qualifiche e istruzione, licenze e certificazioni, nonché altre esigenze organizzative. Potrebbero essere applicati altri incentivi.

I nostri programmi di benefit per i dipendenti sono progettati per supportare la salute e il benessere dei nostri dipendenti. Eventuali coperture assicurative e benefit saranno conformi alle condizioni dei programmi applicabili e ai documenti del piano governativo associati.

About us

Here at PPG we make it happen, and we seek candidates of the highest integrity and professionalism who share our values, with the commitment and drive to strive today to do better than yesterday – everyday.

PPG: WE PROTECT AND BEAUTIFY THE WORLD™

Through leadership in innovation, sustainability and color, PPG helps customers in industrial, transportation, consumer products, and construction markets and aftermarkets to enhance more surfaces in more ways than does any other company.. To learn more, visit www.ppg.com and follow @ PPG on Twitter.

The PPG Way

Every single day at PPG

We partner with customers to create mutual value.

We are “One PPG” to the world.

We trust our people every day, in every way.

We make it happen.

We run it like we own it.

We do better today than yesterday – everyday.

PPG provides equal opportunity to all candidates and employees. We offer an opportunity to grow and develop your career in an environment that provides a fulfilling workplace for employees, creates an environment for continuous learning, and embraces the ideas and diversity of others. All qualified applicants will receive consideration for employment without regard to sex, pregnancy, race, color, creed, religion, national origin, age, disability status, marital status, sexual orientation, gender identity or expression. If you need assistance to complete your application due to a disability, please email recruiting@ppg.com.

PPG values your feedback on our recruiting process. We encourage you to visit Glassdoor.com and provide feedback on the process, so that we can do better today than yesterday.

Benefits will be discussed with you by your recruiter during the hiring process.

Qualifications

Bachelor's degree in a relevant field
8+ years of operational management experience in a large global organization
5+ years of experience driving business transformation projects with capital expenditures exceeding $1M
5+ years of experience leading complex digital and ecommerce programs with budgets exceeding $5M
Proven ability to bridge the gap between business stakeholders and technical teams, ensuring seamless collaboration
Proficiency in Agile methodologies, with a focus on prioritizing features and technologies that drive business outcomes
Expertise in customer journey mapping and human-centered design methodologies to enhance customer experience
Demonstrated ability to manage ambiguity, resolve conflicts, and prioritize effectively in high-pressure situations
Strong leadership and communication skills to influence diverse stakeholders
Analytical mindset with a results-driven approach to problem-solving
Deep understanding of digital marketing, ecommerce ecosystems, and customer engagement strategies

Benefits

Le fasce retributive e i benefit di PPG possono variare in base alla località, il che ci consente di retribuire i dipendenti in modo competitivo in diversi mercati geografici

Responsibilities

The Director of Digital Product and Marketing will spearhead the development and transformation of our customer digital experience ecosystem
This leadership role combines strategic vision with operational excellence to ensure the alignment of digital product and marketing initiatives with overall business goals
Strategic and Operational Leadership
Develop and execute comprehensive digital product roadmaps encompassing e commerce, websites, mobile, digital marketing, analytics, and customer tools
Collaborate with business, marketing, and sales leaders to modernize go-to-market channel strategies
Design user-centric features and experiences using personas and journey mapping techniques
Define and track annual KPIs to measure business impact and drive continuous improvement
Oversee quarterly program increment planning, ensuring alignment of product scope with business objectives
Team and Vendor Management
Lead a cross-functional marketing team, executing strategies such as SEO optimization for demand generation
Manage relationships with software vendors and partners to deliver a seamless digital customer experience
Foster collaboration across software development, program management, and product management teams to ensure timely delivery of roadmap milestones
Budget and Resource Management
Oversee annual budgeting and capital funding processes
Direct and mentor a team of managers, fostering professional growth and ensuring high team performance
Through leadership in innovation, sustainability and color, PPG helps customers in industrial, transportation, consumer products, and construction markets and aftermarkets to enhance more surfaces in more ways than does any other company
To learn more, visit www.ppg.com and follow @ PPG on Twitter
PPG prende in considerazione diversi fattori nelle decisioni sulle retribuzioni, tra cui, a titolo esemplificativo ma non esaustivo, competenze, esperienza e formazione, qualifiche e istruzione, licenze e certificazioni, nonché altre esigenze organizzative

Director of Digital Product and Marketing (eCommerce)

Job Type