Job Title

eCommerce Testing & Optimization Manager

Job Description

eCommerce Testing & Optimization Manager

As our eCommerce Testing & Optimization Manager, you will be part of a dynamic Digital and eCommerce team and own maintaining and optimizing the front-end user experience for our healthcare eCommerce domain. In this role you will constantly look for opportunities to improve the user experience and increase the conversion of our websites and eStore properties. You will partner with businesses and regions to align on the most impactful strategy and plan and work across teams to execute.

Your role

Execute playbooks for test hypotheses and clearly validate opportunities/recommend actions that can have positive improvements in our site experience and conversion and drive increased Order Intake and Revenue.
Identify KPIs (i.e. conversion, engagement, retention) needed to assess the eCommerce site user experience, and own ongoing maintenance and execution of eCommerce site experience towards these KPIs, as well as act as the liaison with the analytics team and be able to create and report out on user journey data with Google Analytics to a broad audience.
Deliver testing insights and help create a culture of data-driven decision making – be a strategic partner with the businesses and regions and enhance their knowledge and capabilities in this domain.
At completion of tests, build timely, compelling, fact-based test recaps that strongly communicate the business ‘story’ behind the data and test outcomes. Work closely with larger web team to prioritize these improvements for future development. Be the voice of the eCommerce customer within the larger website team.
Manage execution of ongoing content updates and optimization, for example, landing pages, merchandising content, navigation structure maintenance, and ongoing site improvements.
Collaborate with teams responsible for (paid) campaign activation, website, and eCommerce strategy in order to optimize each conversion path within the complete digital ecosystem.

You're the right fit if

You’ve acquired a minimum of 5 years of experience in the digital marketing space, inclusive of eCommerce testing & optimization strategy and execution.
You have a strong understanding of core digital marketing technology platforms, including website content management systems, and website testing tools.
Your skills include digital marketing strategy, web strategy and execution, web testing & optimization, landing page optimization, and an ability to manage a varied set of stakeholders.
You have a Bachelors Degree.
You must be able to successfully perform the following minimum Physical, Cognitive and Environmental job requirements with or without accommodation for this position.

How we work together

We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week.

Onsite roles require full-time presence in the company’s facilities.

Field roles are most effectively done outside of the company’s main facilities, generally at the customers’ or suppliers’ locations.

This role is an office role in Cambridge, Massachusetts.

About Philips

We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody, everywhere, has access to the quality of healthcare that we all deserve. Do the work of your life to help improve the lives of others.

Learn more about our business.
Discover our rich and exciting history.
Learn more about our purpose.
Learn more about our culture.

Philips Transparency Details

The pay range for this position in Massachusetts is $106,680.00 to $170,688.00.

The actual base pay offered may vary within the posted ranges depending on multiple factors including job-related knowledge/skills, experience, business needs, geographical location, and internal equity.

In addition, other compensation, such as an annual incentive bonus, sales commission or long-term incentives may be offered. Employees are eligible to participate in our comprehensive Philips Total Rewards benefits program, which includes a generous PTO, 401k (up to 7% match), HSA (with company contribution), stock purchase plan, education reimbursement and much more. Details about our benefits can be found here.

At Philips, it is not typical for an individual to be hired at or near the top end of the range for their role and compensation decisions are dependent upon the facts and circumstances of each case.

Additional Information

US work authorization is a precondition of employment. The company will not consider candidates who require sponsorship for a work-authorized visa, now or in the future.

Company relocation benefits will not be provided for this position. For this position, you must reside in or within commuting distance to Cambridge, Massachusetts.

#LI-PH1

This requisition is expected to stay active for 45 days but may close earlier if a successful candidate is selected or business necessity dictates. Interested candidates are encouraged to apply as soon as possible to ensure consideration.

Philips is an Equal Employment and Opportunity Employer including Disability/Vets and maintains a drug-free workplace.

Qualifications

You’ve acquired a minimum of 5 years of experience in the digital marketing space, inclusive of eCommerce testing & optimization strategy and execution
You have a strong understanding of core digital marketing technology platforms, including website content management systems, and website testing tools
Your skills include digital marketing strategy, web strategy and execution, web testing & optimization, landing page optimization, and an ability to manage a varied set of stakeholders
You have a Bachelors Degree
You must be able to successfully perform the following minimum Physical, Cognitive and Environmental job requirements with or without accommodation for this position

Benefits

The pay range for this position in Massachusetts is $106,680.00 to $170,688.00
The actual base pay offered may vary within the posted ranges depending on multiple factors including job-related knowledge/skills, experience, business needs, geographical location, and internal equity
In addition, other compensation, such as an annual incentive bonus, sales commission or long-term incentives may be offered
Employees are eligible to participate in our comprehensive Philips Total Rewards benefits program, which includes a generous PTO, 401k (up to 7% match), HSA (with company contribution), stock purchase plan, education reimbursement and much more

Responsibilities

eCommerce Testing & Optimization Manager
As our eCommerce Testing & Optimization Manager, you will be part of a dynamic Digital and eCommerce team and own maintaining and optimizing the front-end user experience for our healthcare eCommerce domain
In this role you will constantly look for opportunities to improve the user experience and increase the conversion of our websites and eStore properties
You will partner with businesses and regions to align on the most impactful strategy and plan and work across teams to execute
Execute playbooks for test hypotheses and clearly validate opportunities/recommend actions that can have positive improvements in our site experience and conversion and drive increased Order Intake and Revenue
Identify KPIs (i.e
conversion, engagement, retention) needed to assess the eCommerce site user experience, and own ongoing maintenance and execution of eCommerce site experience towards these KPIs, as well as act as the liaison with the analytics team and be able to create and report out on user journey data with Google Analytics to a broad audience
Deliver testing insights and help create a culture of data-driven decision making – be a strategic partner with the businesses and regions and enhance their knowledge and capabilities in this domain
At completion of tests, build timely, compelling, fact-based test recaps that strongly communicate the business ‘story’ behind the data and test outcomes
Work closely with larger web team to prioritize these improvements for future development
Be the voice of the eCommerce customer within the larger website team
Manage execution of ongoing content updates and optimization, for example, landing pages, merchandising content, navigation structure maintenance, and ongoing site improvements
Collaborate with teams responsible for (paid) campaign activation, website, and eCommerce strategy in order to optimize each conversion path within the complete digital ecosystem
For our office-based teams, this means working in-person at least 3 days per week
Onsite roles require full-time presence in the company’s facilities
Field roles are most effectively done outside of the company’s main facilities, generally at the customers’ or suppliers’ locations

eCommerce Testing & Optimization Manager

Job Type