Overview

Zazamint is a new **luxury lifestyle brand** bringing premium mints and gum infused with high-quality xylitol to market. We are seeking a **dynamic, results-driven Brand, E-Commerce & Events Manager** to lead our digital presence, oversee our e-commerce launch, and execute high-profile events.

This role requires a balance of **hands-on execution** and **team leadership**: you’ll build and manage our online store, craft our brand identity, lead events, and help recruit, train, and manage additional talent or freelancers as we scale.

Duties & Responsibilities

*E-Commerce & Digital**
Build and manage our Shopify (or similar) online store.
Oversee product sourcing, vendor coordination, and fulfillment logistics.
Implement SEO, conversion optimization, and paid advertising campaigns (Google Ads, Facebook/Instagram Ads).
Track analytics and KPIs, using data to refine strategies.
*Brand & Marketing**
Define and grow Zazamint’s luxury brand voice across social, web, and campaigns.
Manage social media strategy to build hype and engagement.
Coordinate production of premium branded content (photo, video, copy).
Plan and execute influencer, PR, and digital campaigns.
*Events & Experiences**
Plan and execute **prelaunch and promotional events** that reflect our luxury positioning.
Manage event logistics, vendors, and creative partners (photographers, videographers, DJs, etc.).
Ensure seamless guest experiences and capture content for digital amplification.
Handle budgets, contracts, and post-event reporting.
*Leadership & Team Building**
Identify skill gaps and hire, onboard, or train additional staff as needed.
Manage relationships with freelancers, agencies, and creative partners.
Ensure brand consistency across all outputs — whether in-house or outsourced.
Build scalable processes for marketing, events, and operations.
*Qualifications**:
Proven experience in **e-commerce management and digital marketing**.
Event planning and execution experience (luxury, lifestyle, or corporate).
Strong leadership skills — able to recruit, train, and manage staff or freelancers.
Skilled in Shopify, Google Analytics, SEO, and paid digital campaigns.
Excellent project management and multitasking ability.
Strong copywriting and content direction skills.
Bonus: design background (Adobe Creative Suite) or experience in luxury/lifestyle brands.

What We Offer

A chance to **build a luxury brand from the ground up**.
Direct influence on both **digital growth and live brand experiences**.
Competitive salary **($55,000-$75,000 CAD)** depending on experience.
Performance-based bonuses tied to growth milestones.
Career growth opportunities into senior leadership as Zazamint scales.
*How to Apply**

Send your resume, cover letter, and examples of relevant work (e-commerce projects, campaigns, and/or events you’ve managed).

Pay: $55,000.00-$70,000.00 per year

*Experience**:
Project Management: 2 years (required)

Work Location: Hybrid remote in Toronto, ON

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Brand & E-commerce Manager