[Remote] Lead SEO Strategist, Enterprise

Note: The job is a remote job and is open to candidates in USA. OuterBox is a company that specializes in digital marketing solutions, and they are seeking a Lead SEO Strategist to enhance business leads and revenue through innovative SEO strategies. The role involves leading a team of SEO Strategists, aligning strategies with client goals, and ensuring effective communication and results for a diverse portfolio of clients.

Responsibilities

• Lead the oversight and execution of innovative digital marketing strategies for a portfolio of SEO customers, while driving customer retention, results, team member retention, and strategic revenue growth for your group to meet company retention & revenue goals
• Take ownership of personal and SEO team goals, ensuring accountability to outlined client and company targets. Report on weekly and monthly metrics to track progress towards company objectives
• Prioritize methodology to deliver SEO strategies that meet client goals to improve retention. Maintain alignment between paid search, organic, and other channels to deliver consistent & relevant results
• Guide the quality of communication between the team and client. Exemplify strong communication skills, instilling confidence with clients through trust building interactions and via email as needed
• Ability to develop, implement, and monitor budgets to ensure efficient allocation of resources, including the effective management of surplus and overage balances
• Conduct in-depth competitor analysis to identify industry trends, best practices, and opportunities for improvement in key business areas
• Proactively manage change to achieve desired outcomes, collaborating with Group Leaders to drive conversations and execute standards
• Ensure business goals are clearly understood and reporting reflects the value of working with our organization. The expectation is to provide insightful data analysis that resonates with the client, leading to proactive strategy adjustments, alignment, and enhanced client retention
• Personalized customer experience is an OBx Standard. Meeting expectations of timelines, communication, results and meaningful deliverables
• Lead a team of SEO Strategists in implementing SEO strategies grounded in best practices to drive growth and achieve measurable results for clients. Work collaboratively with teams across the organization and work to align collectively to achieve client goals
• Conduct regular 1:1 meetings and annual performance reviews with direct reports, providing constructive feedback and setting goals for continuous professional development and growth of team members
• Foster a collaborative environment amongst the team to promote integrated alignment and holistic strategies & communication for portfolio of accounts. Empower team members to own results, communication, and implementation for their specific channels, as well as joint successes and opportunities across clients to promote teammate development
• Partner with all groups across OuterBox in alignment with company vision and goals. Every department contributes to creating opportunities for our clients, providing a great experience, and retaining our clients
• Continuously stay updated on the Digital Marketing Industry and related industry verticals to grow your knowledge and build credibility with teammates and clients. Participate in ongoing BSchool training to build credibility and business acumen with both teammates and clients, and share your insights
• Own client relationship, strategy, and execution for single channel customers, if applicable
• Additional duties, as assigned

Skills

• 5+ years of experience preferred. Demonstration of exemplary performance may supersede the experience requirement
• Experience leading a marketing team to meet goals and deliver successful outcomes. You are capable of guiding, coaching, and having constructive conversations
• Ability to use discernment throughout strategy development and execution as to relates to Client goals
• Demonstrate expertise & understanding in using spreadsheet functions and formulas to analyze, identify trends, and summarize data
• Experience working with multiple Enterprise-level clients or brands at once and approaching each with a high level of personalization. You are flexible and adaptable in responding and accommodating reasonable changes in priorities, timelines, and communicating proactively through them
• Customer service experience where you've served as a main point of contact, communicating frequently and intentionally with Customers through all communication forms (email, video, phone, in-person)
• Ability to translate complex information and data, and summarize in a way that's approachable and meaningful to different stakeholders. You can zoom out when necessary to view a project, situation, or challenge holistically to come to the best solution
• Working knowledge of the digital marketing industry, including SEO, SEM, Web Design & Development. Email & CRO is a plus
• Excellent communication skills, which include active listening and critical thinking. This is a customer-facing role where consistent, proactive, timely, and intentional communication with Clients is an expectation

Company Overview

• OuterBox is a digital marketing agency. It was founded in 2004, and is headquartered in Akron, Ohio, USA, with a workforce of 201-500 employees. Its website is http://www.outerboxdesign.com.