Ecommerce Specialist

**Location**: Edmonton, AB

• *Status**: Full-Time (40 hours per week), 14-month contract
• *About ATS Traffic**:

ATS Traffic is a family-owned business that has been getting people home safely since 1966. We provide traffic control, on-street services and signage products and services across Canada, currently operating out of offices in Edmonton, Calgary, Regina, Saskatoon, Langley, Kamloops, Brandon, Winnipeg, and Mississauga.

• **Do What’s Right**:
• **Our People Matter**:
• **Trust Through Teamwork**:
• **Striving for Excellence**
• *About the Position**:

The Ecommerce Specialist will lead the execution and optimization of our online store experience, focusing on merchandising, content strategy, campaign execution, and platform integrations. This role is central to delivering a seamless and engaging customer journey while supporting omnichannel business growth through digital innovation and operational excellence.

• *Responsibilities**:
• Project Management: Lead ecommerce-related projects including site enhancements, platform integrations, and feature rollouts in collaboration with internal and external stakeholders.
• Merchandising: Manage product listings, categories, and promotional content to ensure accurate, compelling, and conversion-driven presentation across the online store.
• Campaign Execution: Plan and execute digital campaigns aligned with seasonal promotions, product launches, and customer engagement initiatives.
• Content Strategy: Develop and maintain high-quality content across product pages, landing pages, and promotional banners to support brand consistency and SEO.
• Platform Integration: Support integration of ecommerce platforms with CRM, ERP, and marketing automation tools to streamline operations and improve data flow.
• Performance Optimization: Monitor and analyze ecommerce KPIs (traffic, conversion, AOV, bounce rate, etc.) and recommend improvements.
• Customer Experience: Ensure the online store delivers a frictionless experience across desktop and mobile, including navigation, checkout, and post-purchase communications.
• Collaboration: Work closely with cross-functional teams including Marketing, Sales, Technology, and Customer Service to align ecommerce initiatives with broader business goals.
• *Qualifications**:
• Post secondary degree or diploma in Marketing, Communications, or related field.
• Hands-on experience with ecommerce platforms (e.g., Shopify, BigCommerce, WooCommerce).
• Strong understanding of digital campaign planning and execution.
• Familiarity with SEO/SEM principles and content optimization.
• Experience with CRM, ERP, and marketing automation tools.
• Knowledge of Canadian and international data privacy laws (CASL, GDPR) is an asset
• *Experience & Skills**:
• Strong project management and organizational skills.
• Excellent written and visual communication abilities.
• Analytical mindset with experience interpreting ecommerce performance data.
• Creative thinker with a passion for digital retail and customer experience.
• Proficiency in Adobe Creative Suite, Office 365, and CMS/HTML/CSS is an asset.
• Experience managing online stores and third-party marketplace brand stores is considered an asset.
• *Why Choose ATS Traffic?**:

We have always been a family-owned business. When you join ATS, you aren’t just a number: people remember your name and treat you like one of the family You’ll be working with a team you can trust, and you’ll be excited to come in on Monday morning.

• **Health and Dental Coverage**:
• **Can qualify for a Health Spending Account**:
• **Regular company events like barbecues and holiday parties