Key Role

Our Marketing Director is a forward-thinking partner, They will demonstrate ownership for the Creating Raving Fans Strategy. Specifically by delivering 2nd-mile service, helping to ensure more people come to see us as an Xtra-Ordinary place.

Key Responsibilities

In-store marketing
Daily: Ensure POP is current, enhance dining room experience with flowers on tables, ensure promo pieces are in good repair, and maintain community board and marquis
Weekly: Direct sales related Team member contests and secure and deliver prizes
Store events: manage and communicate store events proactively with flyers and social media platforms, leverage PR opportunities
Community and school relationships
Develop these relationships with face-to-face visits, phone and email contact
Manage spirit night partnerships, ensuring schools actively promote on their own and sign our agreement
Communicate in a professional and timely manner to grow our brand
Manage requests for donations (no cash donations) according to donation guidelines
Catering and Outside Sales
Ensure proactive communication with operational leaders
Manage deliveries within Outside Sales guidelines
Ensure necessary catering supplies are on hand for standard orders at all times
Attend leadership meetings and work closely with the leadership team to discuss current and future marketing activities
Work closely with operational leaders, communicating proactively to make sure they are prepared with food, supplies and staffing to deliver great experiences.
Coordinate scheduling needs with the respective leader handling scheduling
Leverage our 4 unique assets to develop emotional connections. Ensure the Cows are leveraged consistently and according to CFA standards
Maintain cow costumes and outfits to protect our investment in them
Within guidelines provided by the Operator, prepare an annual marketing budget during Q4 of the prior year.

Key Goals

We will know the Marketing Director is successful upon attaining the following:

Reaching established goals with sales( Customer count, check average, and outside sales)
Strong and growing brand/reputation in the community
Marketing costs(food and expenses) are within established budget

Key Role

Our Marketing Director is a forward-thinking partner, They will demonstrate ownership for the Creating Raving Fans Strategy. Specifically by delivering 2nd-mile service, helping to ensure more people come to see us as an Xtra-Ordinary place.

Key Responsibilities

In-store marketing
Daily: Ensure POP is current, enhance dining room experience with flowers on tables, ensure promo pieces are in good repair, and maintain community board and marquis
Weekly: Direct sales related Team member contests and secure and deliver prizes
Store events: manage and communicate store events proactively with flyers and social media platforms, leverage PR opportunities
Community and school relationships
Develop these relationships with face-to-face visits, phone and email contact
Manage spirit night partnerships, ensuring schools actively promote on their own and sign our agreement
Communicate in a professional and timely manner to grow our brand
Manage requests for donations (no cash donations) according to donation guidelines
Catering and Outside Sales
Ensure proactive communication with operational leaders
Manage deliveries within Outside Sales guidelines
Ensure necessary catering supplies are on hand for standard orders at all times
Attend leadership meetings and work closely with the leadership team to discuss current and future marketing activities
Work closely with operational leaders, communicating proactively to make sure they are prepared with food, supplies and staffing to deliver great experiences.
Coordinate scheduling needs with the respective leader handling scheduling
Leverage our 4 unique assets to develop emotional connections. Ensure the Cows are leveraged consistently and according to CFA standards
Maintain cow costumes and outfits to protect our investment in them
Within guidelines provided by the Operator, prepare an annual marketing budget during Q4 of the prior year.

Key Goals

We will know the Marketing Director is successful upon attaining the following:

Reaching established goals with sales( Customer count, check average, and outside sales)
Strong and growing brand/reputation in the community
Marketing costs(food and expenses) are within established budget

✨ Job alerts

✨ Job alerts

Marketing Director