Emergent MedTech is seeking a results-driven Digital Marketing & Growth Manager to support the growth of their aesthetic and regenerative medical device portfolio. The role involves managing paid media, inbound marketing, and CRM optimization to drive qualified leads and conversions.

Responsibilities

Plan, launch, and optimize paid advertising campaigns across:
Manage ad budgets, targeting, creative testing, and performance optimization
Analyze campaign performance (CPL, CPA, ROAS, lead quality) and provide regular reporting
Build and manage email marketing campaigns, including:
Work closely with leadership to refine pipelines, sales stages, and automation logic
Optimize nurture sequences for paid leads, inbound inquiries, and trade-show prospects
Collaborate with sales to improve conversion rates and speed-to-lead
Manage and update the Emergent MedTech website
Ensure website content aligns with:
Manage Emergent MedTech’s social media presence
Create and repurpose content including:
Assist with trade-show planning, setup, and execution
Attend select national and regional trade shows and events
Capture on-site content (photos, short videos, interviews, testimonials)
Support post-event follow-up campaigns and lead distribution
Coordinate with sales and leadership to maximize ROI from events
Work closely with:
Align marketing strategy with sales goals, product positioning, and clinical education
Support product launches, training events, and educational initiatives

Skills

3+ years of experience in digital marketing or growth marketing
Proven experience managing paid media campaigns (Meta & Google required)
Experience with email marketing, CRM workflows, and lead nurturing
Strong understanding of analytics and performance reporting
Excellent written and verbal communication skills
Willingness and ability to travel for trade shows and events
Highly organized, self-motivated, and execution-oriented
Experience marketing medical devices, aesthetic technologies, or regenerative medicine
Understanding of long sales cycles and consultative B2B selling
Ability to translate clinical concepts into compelling, compliant marketing
Basic video editing or content creation skills (Reels, short-form clips, testimonials)
Familiarity with marketing automation platforms and CRMs (HighLevel, HubSpot, Salesforce, or similar)
Comfort working in a fast-growing, entrepreneurial environment

Benefits

Direct access to leadership and real influence over marketing strategy
Opportunity to grow into a senior or director-level role
Travel, industry events, and hands-on exposure to top providers nationwide

Company Overview

Emergentmedtech manufactures and distributes aesthetic medical equipment, including the NeoGen Plasma device. It was founded in 2018, and is headquartered in Hudson, New Hampshire, USA, with a workforce of 2-10 employees. Its website is https://emergentmedtech.com.

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Digital Marketing & Growth Manager