Performance Marketing Strategist

A company is looking for a Performance Marketing Creative Strategist to develop and iterate paid media creatives across various platforms.

Key Responsibilities

Own the creative strategy for paid acquisition across multiple channels

Develop creative concepts and messaging frameworks based on customer psychology and data

Analyze creative performance and iterate based on insights and competitor audits

Required Qualifications

3-7 years of experience in performance marketing creative for DTC brands

Deep understanding of direct response principles

Proven experience in creating ads that scale profitably

Data literacy with the ability to analyze ad performance metrics

Experience with Meta Ads, TikTok Ads, and YouTube ads is preferred