Digital Marketing Coordinator

Digital Marketing Coordinator

Our client is a B2B SaaS company that helps global manufacturers stay ahead of changing product and sustainability regulations. Their AI-powered platform centralizes regulatory intelligence and workflows, enabling legal, product, and supply chain teams to assess impact, demonstrate compliance, and launch products confidently across markets. Operating in a highly professional, enterprise-focused space, they emphasize precision and consistency to maintain trust and credibility.

Location: Fully remote | 9 AM - 5 PM EST

Role Overview: The Digital Marketing Coordinator will support the Senior Growth Digital Marketing Manager in executing campaigns, managing outreach initiatives, and assisting with website and paid media projects. This is a hands-on role ideal for someone looking to gain practical experience in digital marketing within a fast-paced SaaS environment. The role spans advertising, website optimization, reporting, and outreach, contributing to growth while developing a well-rounded digital skill set.

Key Responsibilities

Campaign Execution & Outreach

• Support execution of ABM and outbound campaigns using tools such as LinkedIn, Influ2, and ColdIQ.
• Assist with campaign targeting, list management, and performance tracking.
• Draft and test ad copy variations and calls-to-action.
• Provide operational support across ongoing marketing campaigns and digital projects.

Website & Optimization Support

• Contribute to the planning and structure of the upcoming company website launch.
• Support content uploads, page updates, and conversion rate optimization (CRO).

Paid Media & Analytics

• Assist in setting up, monitoring, and optimizing paid campaigns across multiple platforms.
• Help manage campaign calendars, dashboards, and reporting in Google Analytics and LinkedIn Campaign Manager.

Vendor & Cross-Team Coordination

• Coordinate with external vendors for AI-driven SEO, marketing automation, and ad targeting initiatives.
• Collaborate closely with internal teams to ensure seamless campaign execution and data alignment.

Qualifications

Experience

• Marketing experience not required ideal for individuals transitioning from Sales/SDR roles into marketing.

Skills

• Genuine interest in digital marketing and growth-driven advertising.
• Strong motivation to learn and apply new tools, platforms, and techniques.
• Proficiency with Microsoft Office or Google Workspace; familiarity with analytics tools is a plus.
• Excellent attention to detail and organizational skills.
• Collaborative mindset with strong communication and problem-solving skills.
• Proactive, curious, and eager to learn in a fast-moving environment.
• Growth-oriented mindset with a focus on continuous improvement.
• Team player with a positive, solutions-focused attitude.
• Thrives in a structured yet flexible environment where experimentation is encouraged.

What Success Looks Like

• Consistent execution of digital campaigns with attention to detail and timeliness.
• Improved reporting accuracy and streamlined campaign operations.
• Positive collaboration and communication within the marketing team.
• Demonstrated growth in digital marketing knowledge and skill proficiency.

Opportunity: This is an excellent opportunity to gain hands-on experience across multiple areas of digital marketing within a global SaaS company. You'll work alongside an experienced marketing team, receive mentorship, and directly contribute to impactful campaigns that drive measurable business growth. Apply now!