Ecommerce Specialist

**Who You Are** We are currently seeking an eCommerce Specialist to join our Marketing team to help us maintain, improve, and grow our online sales channels. You'll have an opportunity to make an impact by creating an exceptional, seamless, and personalized shopping experience for our customers. Your focus will be optimizing the customer journey by optimizing product visibility and listings, launching new products, analyzing data, and growing revenue through various sales channels. We’re looking for someone who is curious, with experience analyzing sales and product data and provides actionable insights. **Scope** - Analytics consolidation and reporting (weekly, monthly) - Product and content management across multiple Shopify stores - User experience optimization including site speed - Website troubleshooting - Supports the build out of digital marketing and social media strategies to increase reach, engagement, conversion, AOV and retention **Key Responsibilities and Accountabilities**: Website Administration - Internally own Shopify platform, including all site maintenance - Manage the Shopify and third-party tools, ensuring the websites are functioning properly and providing a smooth user experience, including: - Product uploads - Ongoing management of product details and accuracy - Reactive resolution of errors (data entry, image issues, formatting, etc.) - Support site administration across all MCC Shopify properties - Shopify app maintenance - Setting up and schedule theme changes seasonally (may include very light work with coding) - Setting up discount codes and managing issue resolution - Monitoring #website Slack channel and resolving urgent issues Analytics - Management and maintenance of reporting dashboards for eCommerce and Marketing - Collect, analyze and consolidate eCommerce data via Google Analytics, Shopify, and other tools to improve user experience and optimize for conversions, providing actionable insights to key stakeholders Website Optimization - Develop, execute, and analyze tests to improve conversion and sales - Implementation of site optimization tasks and projects - Conducts regular competitor analysis to identify ways to ensure website and marketing strategies are ahead of the game - Liase with Customer Service to gauge feedback and flag potential user experience changes to websites - Stay up-to-date on eCommerce trends, best practices, accessibility, and technologies, and make recommendations for new strategies and tools to improve the eCommerce business **Requirements**: - 2+ years of experience in eCommerce, preferably in a D2C environment - Strong understanding of eCommerce platforms, website design, and UX/UI best practices - CSS & Js basic knowledge - Fluent with Excel and Google Suite - Amazon Experience (not required but would be an asset) **Qualities We Are Looking For** - Professionalism with excellent listening, verbal, and written communication skills - Detail oriented with great accuracy - Takes an analytical approach to problem solving - Passion for eCommerce, and a customer centric mindset - Strong problem-solving skills with the ability to effectively prioritize - Self starter with ability to manage multiple priorities and projects in a fast paced environment - A motivated, positive, proactive, and transparent attitude - Genuine interest and passion for wellness, yoga, and/or meditation **Who We Are** Mindful Collective Co., owner of B Yoga & Halfmoon, is a female-founded powerhouse of thoughtful individuals who work smart and aim high in order to provide quality products to our movement, meditation and wellness communities. B Yoga and Halfmoon are sister brands based out of Canada. B Yoga is known for the B MAT, our famed and incredibly grippy yoga mat, while Halfmoon is known for our handcrafted bolsters, meditation cushions and wellness products. At Mindful Collective we utilize a multi-channel sales strategy selling eCommerce, supplying to yoga studios, retailers large and small, and distributors globally. We are headquartered in Burnaby, with our team spread out across Canada, the US and the EU. Mindful Collective Co. is committed to creating a diverse, equitable, and inclusive work environment.