Digital Marketing Coordinator

Job Summary

We are seeking a detail-oriented Digital Marketing Coordinator to support our e-commerce and B2B marketing efforts. This role focuses on website updates, digital campaigns, and supporting both online sales and B2B customer engagement. The ideal candidate is organized, analytical, and comfortable working in a fast-paced environment.

Key Responsibilities

Assist with digital marketing campaigns (email, social media, website updates)
Update and manage website content, product pages, banners, and promotions
Support e-commerce campaigns (product launches, promotions, seasonal sales)
Assist with B2B marketing materials (email campaigns, landing pages, catalogs)
Coordinate email marketing for retail and B2B customers
Manage and schedule social media and digital content
Assist with SEO optimization and basic keyword updates
Track website traffic, campaign performance, and sales metrics
Coordinate with sales, purchasing, and design teams
Ensure brand consistency across e-commerce and B2B channels

Qualifications

1–2 years of experience in digital marketing, e-commerce, or related field
Experience with website CMS platforms (Shopify, WordPress, or similar)
Basic understanding of e-commerce workflows and online merchandising
Familiarity with email marketing and analytics tools
Strong attention to detail and organizational skills
Ability to manage multiple projects and deadlines

Preferred (Nice to Have)

Email marketing tools (Mailchimp, Klaviyo, HubSpot)
Basic graphic design or content creation skills
Experience with paid ads (Google Ads, social media ads)
B2B or wholesale marketing experience
Product data or inventory-related website updates
Basic graphic design or content creation skills
Experience working with sales teams or distributors

Additional Information

This role may be temp-to-hire
Reliable attendance is required
Growth opportunities based on performance

Job Type: Full-time

Pay: $49,000.00 - $60,000.00 per year

Benefits

401(k) matching
Health insurance
Paid time off
Vision insurance

Application Question(s)

Have you managed or updated product pages on an e-commerce website?
Have you worked with sales teams or distributors?
Have you used Google Analytics or similar tools?
How comfortable are you with Excel or reporting dashboards?
How do you ensure product information (price, SKU, images) is accurate?
Are you comfortable with a temp-to-hire position?