Social Media Manager

The Evolve Agency Group is an independent, full-service marketing and advertising agency built on long-term relationships, clear standards, and trust in our people. We believe strong work comes from teams who understand the business problem, collaborate well across disciplines, and deliver with focus and accountability.

Our teams work closely across creative, media, strategy, and accounts to help clients show up clearly and consistently in the market. We partner with brands such as Toyota, Sofina Foods, Ocean Spray, Lindt, and Source for Sports, with shared expectations around quality, clarity, and follow-through.

This is a place for people who value ownership, collaboration, and responding well when the pace picks up.

Role Summary

We are looking for a Social Media Manager to fill an immediate opening in our Burlington or Markham office.

The Social Media Manager will lead day-to-day social strategy and execution across multiple client accounts. This role is focused on planning, managing, optimizing, and elevating social media programs, with a strong understanding of video-first platforms and creator-led culture.

Working closely with the Social Media Director and broader team, the Social Media Manager leads the planning and delivery of social media programs that drive real business outcomes for clients. This role owns the development and execution of social strategies, translating audience insights, platform behaviour, and cultural trends into focused plans and high-quality content. The Social Media Manager partners with Strategy, Creative, Media, and Account teams to ensure social work is on brief, social-first, and executed with consistency across content, community management, and reporting.

What you will do

• Own organic social content across Instagram, TikTok, YouTube Shorts, Pinterest, and Facebook for select clients
• Lead ideation, creation, and execution of social-first content
• Appear in and lead client-facing content when required
• Act as a key source of trend awareness, translating culture into brand-appropriate ideas
• Ideate and develop social video content using native tools and platforms such as CapCut and Canva
• Define and protect brand voice across content and community engagement
• Oversee community management, outreach, engagement, and moderation
• Review performance, extract insights, and present reporting to clients
• Lead influencer and creator programs
• Collaborate closely with Creative, Media, Account, and Strategy teams
• Present work, recommendations, and results to clients

Leadership responsibilities

• Provide day-to-day support and leadership within the Social Media team
• Support workflow planning, prioritization, and quality control
• Help shape social strategies and ensure alignment with client objectives
• Set clear expectations for delivery, timelines, and collaboration
• Serve as a senior social contact for assigned clients

What success looks like in the first six months

• Client brand voices feel clear, consistent, and social-first
• Social strategies are documented, aligned, and understood
• Client and agency expectations are clearly set and met
• Content output remains steady, relevant, and culturally current

What you bring

• 3–5 years of social media experience (agency experience preferred)
• Proven ability to lead social-first content creation
• Strong understanding of Instagram, TikTok, YouTube Shorts, and Pinterest
• Hands-on experience shooting and editing social video
• Comfort appearing on camera and directing content when required
• Experience using editing tools such as CapCut and Canva
• Experience managing communities and protecting brand voice
• Confidence presenting to clients
• Experience with social management tools such as Hootsuite, Brandwatch, or Sprinklr
• Strong writing skills across platforms
• Highly organized, dependable, and able to manage competing priorities

Work model

• Hybrid role with three in-office days per week (Tuesday, Wednesday, Thursday)
• Based in Burlington or Markham

We offer

• Competitive compensation package
• Employer-subsidized group benefits plan
• Professional growth and development opportunities
• Paid sick days and birthday
• Casual dress
• Hybrid work-from-home model

Show us your work

Please include

• A portfolio, website, or Google Drive link showcasing your social media work
• Examples of social accounts you’ve managed (brand or agency)
• Short-form video examples (Reels, TikToks, Shorts), including any you’ve edited or directed
• Examples where you contributed to strategy, ideation, execution, or performance optimization
• (Optional) Your personal TikTok or Instagram handle, if you create content yourself

We’re excited to see work that demonstrates a strong understanding of social-first thinking, platform nuance, and why content performs.