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Head of Integrated Performance Marketing
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Integrated Marketing Leader
We're seeking an experienced and visionary leader to oversee the development of integrated marketing plans, drive strategic media planning, and lead a team of strategists and Integrated Performance Managers.
The ideal candidate will have 7–10+ years in a performance media agency or integrated marketing leadership role, with proven experience managing large-scale digital media strategies. They will be well-versed in paid media channels, marketing technology, and analytics tools.
Key responsibilities include leading the development of integrated performance strategies, guiding strategic media planning, adopting AI products, defining holistic media mix models, and helping inform predictive analytics product roadmaps.
A strong understanding of full-funnel campaign architecture, media measurement, attribution, and ROI optimization is essential. The ideal candidate will also be an inspiring leader and team builder with a collaborative mindset and strong operational discipline.
This is a leadership opportunity in a fast-growing digital marketing agency with a track record of innovation. You'll have the ability to shape the future of omnichannel performance marketing for high-growth brands.
Qualifications
- The ideal candidate will have 7–10+ years in a performance media agency or integrated marketing leadership role, with proven experience managing large-scale digital media strategies
- A strong understanding of full-funnel campaign architecture, media measurement, attribution, and ROI optimization is essential
- The ideal candidate will also be an inspiring leader and team builder with a collaborative mindset and strong operational discipline
Responsibilities
- We're seeking an experienced and visionary leader to oversee the development of integrated marketing plans, drive strategic media planning, and lead a team of strategists and Integrated Performance Managers
- They will be well-versed in paid media channels, marketing technology, and analytics tools
- Key responsibilities include leading the development of integrated performance strategies, guiding strategic media planning, adopting AI products, defining holistic media mix models, and helping inform predictive analytics product roadmaps
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