Online Sales & Digital Presence Manager (Multi-Brand)
Tweeds Fine FurnishingsHours: 20–40 hours/week (part-time to full-time)
Location: Mostly on-site in Woodland Park, CO (Tweeds + Williams Brothers). Occasional on-site work at Rainbow Valley Ranch (Divide, CO).
About the role
We’re hiring a hands-on digital operator to reinvent Tweeds’ website + social presence, build a stronger online platform for Williams Brothers Furniture (acquisition pending), and support Rainbow Valley Ranch & Fishing Club marketing. This is a results-driven role for someone who can create great content and convert attention into appointments, quotes, and closed sales.
This is not a “post and hope” position. You’ll be expected to respond quickly to leads, sell, and continually improve conversion.
What you’ll be responsible for
1) Website / E-commerce management (strategy + execution)
- Lead improvements or a rebuild of Tweeds’ website (currently Wix; platform can change based on your recommendation).
- Build/upgrade Williams Brothers’ website from the ground up (platform to match Tweeds').
- Maintain and enhance Rainbow Valley Ranch & Fishing Club website content as needed (events, bookings, membership inquiries).
- Implement an e-commerce approach that fits our business:
- True online checkout for smaller items and select standard pieces (artwork, accessories, some furniture).
- Lead-gen + appointments + quotes for most furniture sales.
- Create and optimize landing pages, product/category pages, photo galleries, and conversion tools (forms, calls, scheduling).
- Basic SEO fundamentals, mobile optimization, and performance improvements.
2) Social media that actually drives sales
- Create and execute a content plan that keeps each brand’s voice distinct:
- Tweeds = luxury/mountain-rustic premium
- Williams = log-cabin/rustic value
- Rainbow = outdoor experience / ranch + fishing club
- Publishing targets (flexible if results are strong):
- 5 posts/week per furniture store
- 1 post/week for Rainbow Valley Ranch
- Short-form video/reels, stories, new arrivals, behind-the-scenes, room vignettes, client education, promotions.
3) Online sales + lead conversion (this is a core function)
- Respond to web/social leads within 30 minutes during business hours.
- Handle inquiries via phone/email/text/DM and convert them into:
- Tweeds appointments (top priority)
- Quotes and closed sales (furniture/art/accessories)
- Williams leads and sales
- Rainbow bookings/memberships/event inquiries as appropriate
- Track leads, follow-ups, outcomes, and improve your process over time.
4) Paid boosts/ads (start small, scale with success)
- Recommend and test small-budget boosts/ads initially.
- Scale spending based on measurable results and ROI, with approval.
What success looks like (first 30–60 days)
- A cleaner, higher-converting Tweeds web experience (platform improvements or clear rebuild plan underway).
- A consistent content cadence and faster lead response system.
- A noticeable increase in Tweeds appointments generated from online channels.
- Clear tracking/reporting: leads → appointments → quotes → closed sales.
Equipment / content capture
- Primary capture is smartphone, but we already have a quality wireless microphone and are willing to buy additional gear as needed (lighting, tripod, etc.).
Commission and compensation
- $18–$20/hour (DOE)
- Commission on closed sales you directly handle (structure discussed in interview)
- Opportunity to grow with the role as online revenue expands
What we’re looking for
Required
- Experience managing websites (Wix/Shopify/WordPress/Squarespace or similar).
- Strong content creation skills, especially short-form video.
- Comfortable with selling and follow-up (you like converting leads).
- Ability to write solid copy: product descriptions, captions, promos, simple landing pages.
- Organized, self-directed, and reliable—able to manage multiple brands without constant oversight.
Nice-to-have
- Furniture/home décor retail experience.
- E-commerce and merchandising experience.
- Basic analytics knowledge (GA4, Search Console, Meta insights).
- Paid ads experience (Meta/Instagram, Google).
- Email marketing (Klaviyo/Mailchimp) and simple automations.
How to apply
Please include
- Resume
- Links to websites/social accounts you’ve managed (or a portfolio)
- A short note answering:
- What platform(s) have you built on?
- Give an example of how you drove leads or sales online.
- Why you’re a fit for a role that includes content + conversion + closing.
Pay: $18.00 - $20.00 per hour
Expected hours: 20.0 – 40.0 per week
Benefits
- Employee discount
- Flexible schedule
Work Location: In person
Job Type
- Job Type
- Full Time
- Salary Range
- USD 18 - 20 yearly
- Location
- Woodland Park, CO
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