[Remote] Content & Copywriting

Note: The job is a remote job and is open to candidates in USA. Apiary Digital is seeking a Content & Copywriting Consultant to create performance-driving content for B2B and D2C brands across various digital marketing channels. The role involves developing content strategies, collaborating with clients and stakeholders, and producing high-quality, error-free content that aligns with brand messaging.

Responsibilities

• Create content strategy and messaging for multiple digital formats, including but not limited to: web content, SEO/long-form articles, SMS, email, social media, blog posts, and white papers
• Work with clients to understand requirements and determine a plan that will ensure performance goals are met or exceeded
• Consider the broader narrative strategy for the brand, and how each piece of content fits inside that structure
• Understand and constantly reference user personas/audience avatars
• Collaborate with stakeholders to create compelling messaging and copy that helps shape a consistent brand experience across all channels
• Clearly present messaging concepts and provide advice and guidance on the tone and voice for campaigns
• Produce clear, concise, error-free content that adheres to style guidelines
• Partner with SEO channel experts on content creation to maximize reach
• Perform background research as needed
• Collaborate and communicate effectively with internal teams and clients

Skills

• 5+ years copywriting experience
• Experience producing content in a digital marketing environment
• Strong writing, grammatical, and proofreading skills
• Extensive background working with Fortune 1000 enterprise clients
• Experience leading content-related client communications
• Be familiar with performance marketing KPIs, and unflustered by the need to flex or pivot content based on these data insights
• Prior exposure to working within a startup or small business
• Skilled at aligning expectations across team members and clients
• Passionate about working with people and teams
• Experience working with freelancers and contractors
• Excellent verbal and written communication skills
• Strong analytical and problem-solving skills
• Proficient with Google Suite and related software

Company Overview

• Apiary Digital is a marketing collective that drives impressive results while developing meaningful working relationships. It was founded in 2015, and is headquartered in Port Townsend, Washington, USA, with a workforce of 2-10 employees. Its website is http://apiarydigital.com/.