Social Media & Digital Marketing Specialist

Achieve is a digital agency that works with nonprofits and cause-based organizations to create awareness and raise support for their causes. The Social Media & Digital Marketing Specialist will develop, implement, and manage social media and email campaigns, collaborating with a cross-functional team to help clients reach their goals.

Responsibilities

• Develop, implement, and manage social media strategy for a variety of Achieve clients across social platforms:
• Compelling content planning, development, and syndication for the intended audience and social platforms
• Producing compelling social media ad content (copywriting and graphics) as well as social media posts
• Development and building of highly segmented custom audiences across social platforms
• Retargeting strategies, implementation, and ongoing management
• Paid social media strategy, budget, content, implementation, and ongoing optimizations
• Community management
• Social listening
• Campaign reporting and analysis
• Develop and implement email campaigns for Achieve clients based on best practices:
• Copy, design, and deployment
• Segmentation
• A/B testing
• Create and implement database development strategies
• Support SEM strategies and tactics for clients, including Google AdWords and SEO
• Lead and participate in regular client meetings and internal team updates

Skills

• 2-4 years of social media and digital marketing experience
• Strong copywriting and client communication skills
• Advertising copywriting skills
• Solid knowledge and hands-on experience in the latest social media tools, trends, analytics, and best practices
• Metric-driven with strong analytical skills; knowledge of social metrics and Google Analytics
• Working knowledge of CMS such as WordPress
• Ability to multi-task and thrive in a highly collaborative environment
• Very strong critical thinking and problem-solving skills
• Self-motivated with strong work ethic; ability to work independently
• Knowledge and upkeep of social media trends, networks and best practices
• Must be a U.S. Citizen or U.S. Legal Permanent Resident
• Must live in the State of Florida
• Bachelor's Degree in Marketing or a related field
• Experience managing client relationships and leading client-facing meetings
• Experience with ESP's such as Constant Contact or MailChimp; familiarity and experience with email automation a plus
• Experience working in or with nonprofit organizations in a marketing or fundraising capacity
• Light design skills a plus (Adobe, Canva, etc.)

Benefits

• Health insurance
• A 401k with company match

Company Overview

• Achieve is a non-profit company that provides digital marketing, web design, and social media services. It was founded in 2006, and is headquartered in West Palm Beach, Florida, USA, with a workforce of 11-50 employees. Its website is https://www.achievecauses.com.