Our story began 75 years ago when the Herschend family discovered wonder deep in an Ozark Mountain cave—and chose to share it with the world. Today, Herschend is the largest family-held themed attractions company, with 49 leading attractions and immersive experiences that reach audiences worldwide.

While each brand offers something unique, all are united by a shared purpose: Bringing Families Closer Together by Creating Memories Worth Repeating® . Our passionate hosts make this purpose possible through everyday acts of love and service—what we call Heartspitality®—the intersection of heart and hospitality.

As an equal-opportunity employer, we strive to provide environments where every host, guest, and partner feel welcome, valued, and loved. We firmly believe that words and actions matter, which is why all individuals are to be treated equally and with respect.

We are currently looking for a

Water Country - Sales & Marketing Intern

Roles & Responsibilities

The Sales & Marketing Intern’s primary function is to work cooperatively with the Director of Marketing to develop and execute the park’s sales and marketing strategies and tactics. This position will develop a broad understanding of marketing and communication practices that maximize attendance, revenue, and guest experience.

This position is also responsible for assisting Sales & Marketing leadership with a variety of marketing duties as they relate to Water Country.

Roles & Responsibilities

Lead and complete special projects and initiatives related to marketing, sales, and content creation
Participate in the development of marketing and communication initiatives and campaigns
Assist with addressing phone calls and emails from guests regarding general park questions and concerns
Routinely greet guests at the front gate and provide guidance and assistance to enhance their experience
Perform various sales duties including prospecting new leads and developing group sales campaigns using e-mail, direct mail and cold calling
Assist with the planning and execution of large-scale events in the park including set up, event management and post-event duties
Deliver/mail tickets, serve as primary point of contact for groups
Manage client database including information pertaining to sales leads, inquiries, lost business and sales revenue
Compose and distribute various forms of written communication such as press releases, social media posts, reports, creative briefs, and website content
Design effective and creative media, including in-park signage and website, email, social, print assets, and other content
Provide excellent guest service for guests visiting the park or inquires online
Serve as a brand ambassador for partners, media, and guests
Maintain composure and a high degree of professionalism when handling and/or responding to negative feedback
Participate in the development of marketing strategies and communication initiatives
Assist with market research and data analysis
Communicate with consignment and hotel partners and assist with delivery of tickets
Assist with invoicing and payment collection for groups, consignment partners, and other partners
Comfortably wear and assist with brand mascot appearances abiding by all mascot rules and regulations
All other duties assigned by leadership

Education and Experience

Currently majoring in (or graduated with) with a bachelor’s degree in Marketing, Public Relations, Communications, Journalism, or related discipline
1+ year of related experience highly desired but not required
Previous amusement park, theme park, or water park experience a plus

Language: Ability to read, write, and speak fluent English; Spanish or other bilingual language skills are a plus.

Requirements

Must be at least 16 years of age to comply with NH Child Labor Laws
Ability to work flexible schedule, including evenings, weekends, and holidays, open to close
Must possess exceptional customer service skills, with an ability to resolve questions, problems, issues, and concerns in a positive and professional manner
Ability to handle high-pressure situations, meet the demands of constant deadlines and coordinate multiple priorities in a dynamic environment.
Ability to directly engage with customers and other web media resources
Ability to write content in a clear, concise and professional manner
Must be comfortable speaking in front of large groups
Must possess technical knowledge of HTML and web publishing.
Previous knowledge of SEO and web traffic metrics.
Ability to learn and use Salesforce CRM
Must be proficient in Microsoft Excel, Word, and Power Point.
Must possess strong attention to detail and problem-solving abilities
Ability to use office technology and equipment, such as PC, software, copier, and telephone
Ability to follow direction, multi-task, and work as part of a team as well as independently

Physical Requirements

Ability to remain seated for extended periods of time, while using a computer
Ability to stand, walk, and remain on feet for long periods of time throughout the day
Ability to occasionally stoop, twist, kneel, bend, squat, or reach above shoulders
Ability to carry, push, pull, lift, and hold objects weighing 20 pounds or more

Working Conditions

This role will be primarily based in an office setting with frequent interaction with other outdoor park locations
Frequent exposure to the variable outside temperatures, including high heat, cold, direct sun, humidity, dust, rain, and other weather conditions
Subject to frequent interruptions, constant repetitive motion, high noise levels, flashing lights, and heavily populated environments

Team member benefits

Working at Water Country is about making people happy! It’s about being independent and having fun, making new friends and earning extra money while doing so. As a Water Country host, you can be the smiling face that makes a great first impression for incoming guests, a lifeguard who soaks up the sun while keeping guests safe, or a maintenance technician that keeps guests coming back for more thrills! There are many exciting seasonal job opportunities available to take your summer job to new heights!

Herschend Perks & Benefits

Flexible schedule
Ability to cross-train and learn unique skills across various departments
Enjoy free entry to Water Country and select Herschend parks at no cost on your days offInvitations to exclusive company-sponsored employee events throughout the season
We’ve got great jobs for people just starting out in the workforce, looking for a second job or staying active after retirement. If you want a fun, flexible job with an innovative company, look no further than Water Country. Apply today!

Do not miss the chance to spark your career now!

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Sales & Marketing Intern